{"title":"Apparel - Merino 365 NZ","description":"\u003cp\u003ePremium New Zealand Merino wool clothing from Merino 365 — t-shirts, longsleeves, singlets, polos, pants and socks for men and women.\u003c\/p\u003e","products":[{"product_id":"mens-og-long-sleeve-100-merino-wool-slate-grey","title":"Men's OG Long Sleeve - 100% Merino Wool, Slate Grey","description":"\u003cp\u003e\u003cstrong\u003eThe original. The essential.\u003c\/strong\u003e Since 2016, the Men's OG Long Sleeve has been a go-to for thousands of travellers, runners, hikers, and everyday adventurers. Crafted from 100% New Zealand merino, it’s the first thing you’ll reach for—and the last thing you’ll want to take off.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% New Zealand Merino Wool – 200gsm\u003c\/li\u003e\n\u003cli\u003eSuperfine and soft – no prickle, itch or irritation\u003c\/li\u003e\n\u003cli\u003eNatural stretch for full range of movement\u003c\/li\u003e\n\u003cli\u003eMoisture-wicking, breathable and odour-resistant\u003c\/li\u003e\n\u003cli\u003eTemperature-regulating – stay warm or cool, depending on conditions\u003c\/li\u003e\n\u003cli\u003ePerfect base layer for travel, outdoor adventures or everyday wear\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDesigned in New Zealand, made in China or Fiji\u003c\/li\u003e\n\u003cli\u003eEasy care – machine washable on wool cycle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eIf you’re new to merino, start here. The Men's OG Long Sleeve is the foundation of any good travel, training, or daily wardrobe. Built from 190gsm of breathable, temperature-regulating merino, it keeps you warm in the cold, cool in the heat, and comfortable through all the in-between.\u003c\/p\u003e\n\u003cp\u003eWhether you're packing light for a trip, heading for a run, or layering up for a snow mission, this is the shirt that does it all—without the bulk of traditional base layers.\u003c\/p\u003e\n\u003cp\u003eMerino 365 garments naturally flex and move with you, offering comfort without restriction, even when worn tight to the skin. Soft enough for next-to-skin wear and tough enough for repeat use—this is your daily driver, year-round.\u003c\/p\u003e\n\u003cp\u003eJoin the thousands who’ve made this their base layer of choice since 2016.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFabric \u0026amp; Care\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Merino Wool, 200gsm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Machine wash cold on wool\/delicate cycle with wool detergent. Lay flat or air dry.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Made in China or Fiji using NZ-grown merino\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy Merino 365?\u003c\/h2\u003e\n\u003cp\u003eBorn in New Zealand, tested by nature. Merino 365 takes the legendary properties of merino wool—breathability, softness, warmth—and builds performance-first clothing you’ll actually want to wear every single day of the year.\u003c\/p\u003e","brand":"Merino 365 NZ","offers":[{"title":"XS","offer_id":51276840534301,"sku":"16-MOGXSIM","price":92.99,"currency_code":"NZD","in_stock":false},{"title":"SM","offer_id":51276840567069,"sku":"16-MOGSMIM","price":92.99,"currency_code":"NZD","in_stock":false},{"title":"MD","offer_id":51276840599837,"sku":"16-MOGMDIM","price":92.99,"currency_code":"NZD","in_stock":false},{"title":"LG","offer_id":51276840632605,"sku":"16-MOGLGIM","price":92.99,"currency_code":"NZD","in_stock":false},{"title":"XL","offer_id":51276840665373,"sku":"16-MOGXLIM","price":92.99,"currency_code":"NZD","in_stock":true},{"title":"XXL","offer_id":51276840698141,"sku":"16-MOG2XIM","price":92.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0864\/1072\/3613\/files\/2_f911ba5e-d5ea-4b94-bdef-8dad01b0ac1d.jpg?v=1784840116"},{"product_id":"mens-og-long-sleeve-100-merino-wool-balsam","title":"Men's OG Long Sleeve - 100% Merino Wool, Balsam","description":"\u003cp\u003e\u003cstrong\u003eThe original. The essential.\u003c\/strong\u003e Since 2016, the Men's OG Long Sleeve has been a go-to for thousands of travellers, runners, hikers, and everyday adventurers. Crafted from 100% New Zealand merino, it’s the first thing you’ll reach for—and the last thing you’ll want to take off.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% New Zealand Merino Wool – 200gsm\u003c\/li\u003e\n\u003cli\u003eSuperfine and soft – no prickle, itch or irritation\u003c\/li\u003e\n\u003cli\u003eNatural stretch for full range of movement\u003c\/li\u003e\n\u003cli\u003eMoisture-wicking, breathable and odour-resistant\u003c\/li\u003e\n\u003cli\u003eTemperature-regulating – stay warm or cool, depending on conditions\u003c\/li\u003e\n\u003cli\u003ePerfect base layer for travel, outdoor adventures or everyday wear\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDesigned in New Zealand, made in China or Fiji\u003c\/li\u003e\n\u003cli\u003eEasy care – machine washable on wool cycle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eIf you’re new to merino, start here. The Men's OG Long Sleeve is the foundation of any good travel, training, or daily wardrobe. Built from 190gsm of breathable, temperature-regulating merino, it keeps you warm in the cold, cool in the heat, and comfortable through all the in-between.\u003c\/p\u003e\n\u003cp\u003eWhether you're packing light for a trip, heading for a run, or layering up for a snow mission, this is the shirt that does it all—without the bulk of traditional base layers.\u003c\/p\u003e\n\u003cp\u003eMerino 365 garments naturally flex and move with you, offering comfort without restriction, even when worn tight to the skin. Soft enough for next-to-skin wear and tough enough for repeat use—this is your daily driver, year-round.\u003c\/p\u003e\n\u003cp\u003eJoin the thousands who’ve made this their base layer of choice since 2016.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFabric \u0026amp; Care\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Merino Wool, 200gsm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Machine wash cold on wool\/delicate cycle with wool detergent. Lay flat or air dry.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Made in China or Fiji using NZ-grown merino\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy Merino 365?\u003c\/h2\u003e\n\u003cp\u003eBorn in New Zealand, tested by nature. Merino 365 takes the legendary properties of merino wool—breathability, softness, warmth—and builds performance-first clothing you’ll actually want to wear every single day of the year.\u003c\/p\u003e","brand":"Merino 365 NZ","offers":[{"title":"XS","offer_id":51276842860829,"sku":"16-MOGXSBS","price":99.99,"currency_code":"NZD","in_stock":false},{"title":"SM","offer_id":51276842893597,"sku":"16-MOGSMBS","price":99.99,"currency_code":"NZD","in_stock":false},{"title":"MD","offer_id":51276842926365,"sku":"16-MOGMDBS","price":99.99,"currency_code":"NZD","in_stock":false},{"title":"LG","offer_id":51276842959133,"sku":"16-MOGLGBS","price":99.99,"currency_code":"NZD","in_stock":false},{"title":"XL","offer_id":51276842991901,"sku":"16-MOGXLBS","price":99.99,"currency_code":"NZD","in_stock":true},{"title":"XXL","offer_id":51276843024669,"sku":"16-MOG2XBS","price":99.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0864\/1072\/3613\/files\/Men_sOGBalsam_dffab66d-1160-40fb-82b9-062321f740bd.jpg?v=1784840057"},{"product_id":"mens-base-pant-100-merino-wool-slate-grey","title":"Men's Base Pant - 100% Merino Wool, Slate Grey","description":"\u003cp\u003e\u003cstrong\u003eThe merino base layer pant your outdoor kit has been missing.\u003c\/strong\u003e Made from 100% New Zealand merino, the Merino 365 Men’s Slim Pant delivers unmatched next-to-skin comfort, breathability and warmth – all in a streamlined fit built to move.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% New Zealand Merino Wool – 190gsm\u003c\/li\u003e\n\u003cli\u003eSoft, breathable and naturally moisture-wicking\u003c\/li\u003e\n\u003cli\u003eRegulates body temperature in all conditions\u003c\/li\u003e\n\u003cli\u003eSlim fit ideal for layering under outerwear\u003c\/li\u003e\n\u003cli\u003ePerfect as a base layer for hiking, snow sports, or travel\u003c\/li\u003e\n\u003cli\u003eNext-to-skin comfort with no itch or irritation\u003c\/li\u003e\n\u003cli\u003eSustainable and ethically produced merino\u003c\/li\u003e\n\u003cli\u003eDesigned in New Zealand, made in Fiji or China\u003c\/li\u003e\n\u003cli\u003eEasy care – machine washable on wool cycle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eThe Merino 365 Men's Slim Pant is the quiet MVP of your layering system. Designed to sit comfortably next to skin, it’s cut from 190gsm of superfine New Zealand merino for soft, breathable performance that adapts to whatever you throw at it—whether that’s alpine starts, long-haul flights, or everyday winter wear.\u003c\/p\u003e\n\u003cp\u003eMerino wool naturally wicks away sweat, keeps you warm without overheating, and won’t hold odour—making these pants a solid repeat-wearer between washes.\u003c\/p\u003e\n\u003cp\u003eLightweight, temperature-regulating, and ridiculously comfortable, this is the base layer pant that makes synthetic long johns feel like a thing of the past.\u003c\/p\u003e\n\u003cp\u003eMerino 365 gear is designed and tested by real outdoor people in Aotearoa, for real-world adventure. Layer up and wear it every single day of the year.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFabric \u0026amp; Care\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Merino Wool, 190gsm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Machine wash cold on gentle or wool cycle with wool detergent. Lay flat or air dry.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Made in China or Fiji using NZ-grown merino\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy Merino 365?\u003c\/h2\u003e\n\u003cp\u003eMerino 365 was born in New Zealand and built for the outdoors. We use only premium, ethically sourced merino to create high-performance garments you can wear year-round—for sport, travel, or just staying warm every day.\u003c\/p\u003e","brand":"Merino 365 NZ","offers":[{"title":"XS","offer_id":51276842074397,"sku":"16-MPSXSIM","price":94.99,"currency_code":"NZD","in_stock":false},{"title":"SM","offer_id":51276842107165,"sku":"16-MPSSMIM","price":94.99,"currency_code":"NZD","in_stock":false},{"title":"MD","offer_id":51276842139933,"sku":"16-MPSMDIM","price":94.99,"currency_code":"NZD","in_stock":false},{"title":"LG","offer_id":51276842172701,"sku":"16-MPSLGIM","price":94.99,"currency_code":"NZD","in_stock":false},{"title":"XL","offer_id":51276842205469,"sku":"16-MPSXLIM","price":94.99,"currency_code":"NZD","in_stock":true},{"title":"2XL","offer_id":51276842238237,"sku":"18-MPS2XLIM","price":94.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0864\/1072\/3613\/files\/1_a1c78022-5f86-4cd0-a098-1960d0011f1b.jpg?v=1784840032"},{"product_id":"mens-base-pant-100-merino-wool-gibraltar","title":"Men's Base Pant - 100% Merino Wool, Gibraltar","description":"\u003cp\u003e\u003cstrong\u003eThe merino base layer pant your outdoor kit has been missing.\u003c\/strong\u003e Made from 100% New Zealand merino, the Merino 365 Men’s Slim Pant delivers unmatched next-to-skin comfort, breathability and warmth – all in a streamlined fit built to move.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% New Zealand Merino Wool – 190gsm\u003c\/li\u003e\n\u003cli\u003eSoft, breathable and naturally moisture-wicking\u003c\/li\u003e\n\u003cli\u003eRegulates body temperature in all conditions\u003c\/li\u003e\n\u003cli\u003eSlim fit ideal for layering under outerwear\u003c\/li\u003e\n\u003cli\u003ePerfect as a base layer for hiking, snow sports, or travel\u003c\/li\u003e\n\u003cli\u003eNext-to-skin comfort with no itch or irritation\u003c\/li\u003e\n\u003cli\u003eSustainable and ethically produced merino\u003c\/li\u003e\n\u003cli\u003eDesigned in New Zealand, made in Fiji or China\u003c\/li\u003e\n\u003cli\u003eEasy care – machine washable on wool cycle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eThe Merino 365 Men's Base Pant is the quiet MVP of your layering system. Designed to sit comfortably next to skin, it’s cut from 190gsm of superfine New Zealand merino for soft, breathable performance that adapts to whatever you throw at it—whether that’s alpine starts, long-haul flights, or everyday winter wear.\u003c\/p\u003e\n\u003cp\u003eMerino wool naturally wicks away sweat, keeps you warm without overheating, and won’t hold odour—making these pants a solid repeat-wearer between washes.\u003c\/p\u003e\n\u003cp\u003eLightweight, temperature-regulating, and ridiculously comfortable, this is the base layer pant that makes synthetic long johns feel like a thing of the past.\u003c\/p\u003e\n\u003cp\u003eMerino 365 gear is designed and tested by real outdoor people in Aotearoa, for real-world adventure. Layer up and wear it every single day of the year.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFabric \u0026amp; Care\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Merino Wool, 190gsm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Machine wash cold on gentle or wool cycle with wool detergent. Lay flat or air dry.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Made in China or Fiji using NZ-grown merino\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy Merino 365?\u003c\/h2\u003e\n\u003cp\u003eMerino 365 was born in New Zealand and built for the outdoors. We use only premium, ethically sourced merino to create high-performance garments you can wear year-round—for sport, travel, or just staying warm every day.\u003c\/p\u003e","brand":"Merino 365 NZ","offers":[{"title":"XS","offer_id":51276843057437,"sku":"16-MPSXSGB","price":94.99,"currency_code":"NZD","in_stock":false},{"title":"SM","offer_id":51276843090205,"sku":"16-MPSSMGB","price":94.99,"currency_code":"NZD","in_stock":false},{"title":"MD","offer_id":51276843122973,"sku":"16-MPSMDGB","price":94.99,"currency_code":"NZD","in_stock":false},{"title":"LG","offer_id":51276843155741,"sku":"16-MPSLGGB","price":94.99,"currency_code":"NZD","in_stock":false},{"title":"XL","offer_id":51276843188509,"sku":"16-MPSXLGB","price":94.99,"currency_code":"NZD","in_stock":true},{"title":"2XL","offer_id":51276843221277,"sku":"18-MPS2XLGB","price":94.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0864\/1072\/3613\/files\/Men_sSlimPantGibraltar.jpg?v=1784840015"},{"product_id":"womens-crew-t-shirt-100-merino-wool-black","title":"Women's Crew T-Shirt - 100% Merino Wool, Black","description":"\u003cp\u003eSoft like your favourite lived-in cotton tee, but made from high-performance merino that works overtime. This lightweight crew neck is crafted from 100% New Zealand merino wool with a micron range of 17.9–18.4gsm for unbeatable next-to-skin comfort — breathable, odour-resistant, and temperature-regulating, whether you’re working out, heading out, or lounging in.\u003c\/p\u003e\n\u003cp\u003eDesigned by women for women, the flattering hem and longer line make it an easy everyday staple — whether you wear it solo or as a base layer.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% New Zealand Merino Wool – 200gsm\u003c\/li\u003e\n\u003cli\u003e17.9–18.4 micron for ultra-soft comfort\u003c\/li\u003e\n\u003cli\u003eLonger-line silhouette\u003c\/li\u003e\n\u003cli\u003eMoisture-wicking, breathable, and naturally odour-resistant\u003c\/li\u003e\n\u003cli\u003eIdeal for all levels of activity or travel\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eFabric \u0026amp; Care\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% merino wool (200gsm)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMicron:\u003c\/strong\u003e 17.9–18.4\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Machine wash cold on gentle or wool cycle. Lay flat or line dry. Use wool detergent for best results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Made in Fiji or China using New Zealand merino\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eFit Info\u003c\/h2\u003e\n\u003cp\u003eMain image model is 5'6\" \/ 172 cm and wears a size Small.\u003c\/p\u003e","brand":"Merino 365 NZ","offers":[{"title":"XS","offer_id":51276843254045,"sku":"18-WCRLXSBL","price":64.99,"currency_code":"NZD","in_stock":true},{"title":"SM","offer_id":51276843286813,"sku":"18-WCRLSMBL","price":64.99,"currency_code":"NZD","in_stock":true},{"title":"MD","offer_id":51276843319581,"sku":"18-WCRLMDBL","price":64.99,"currency_code":"NZD","in_stock":true},{"title":"L","offer_id":51276843352349,"sku":"18-WCRLLGBL","price":64.99,"currency_code":"NZD","in_stock":true},{"title":"XL","offer_id":51276843385117,"sku":"18-WCRLXLBL","price":64.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0864\/1072\/3613\/files\/LauraTeeBlack_1.jpg?v=1784840010"},{"product_id":"mens-base-pant-100-merino-wool-black","title":"Men's Base Pant - 100% Merino Wool, Black","description":"\u003cp\u003e\u003cstrong\u003eThe merino base layer pant your outdoor kit has been missing.\u003c\/strong\u003e Made from 100% New Zealand merino, the Merino 365 Men’s Slim Pant delivers unmatched next-to-skin comfort, breathability and warmth – all in a streamlined fit built to move.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% New Zealand Merino Wool – 200gsm\u003c\/li\u003e\n\u003cli\u003eSoft, breathable and naturally moisture-wicking\u003c\/li\u003e\n\u003cli\u003eRegulates body temperature in all conditions\u003c\/li\u003e\n\u003cli\u003eSlim fit ideal for layering under outerwear\u003c\/li\u003e\n\u003cli\u003ePerfect as a base layer for hiking, snow sports, or travel\u003c\/li\u003e\n\u003cli\u003eNext-to-skin comfort with no itch or irritation\u003c\/li\u003e\n\u003cli\u003eSustainable and ethically produced merino\u003c\/li\u003e\n\u003cli\u003eDesigned in New Zealand, made in Fiji or China\u003c\/li\u003e\n\u003cli\u003eEasy care – machine washable on wool cycle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eThe Merino 365 Men's Base Pant is the quiet MVP of your layering system. Designed to sit comfortably next to skin, it’s cut from 190gsm of superfine New Zealand merino for soft, breathable performance that adapts to whatever you throw at it—whether that’s alpine starts, long-haul flights, or everyday winter wear.\u003c\/p\u003e\n\u003cp\u003eMerino wool naturally wicks away sweat, keeps you warm without overheating, and won’t hold odour—making these pants a solid repeat-wearer between washes.\u003c\/p\u003e\n\u003cp\u003eLightweight, temperature-regulating, and ridiculously comfortable, this is the base layer pant that makes synthetic long johns feel like a thing of the past.\u003c\/p\u003e\n\u003cp\u003eMerino 365 gear is designed and tested by real outdoor people in Aotearoa, for real-world adventure. Layer up and wear it every single day of the year.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFabric \u0026amp; Care\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Merino Wool, 190gsm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Machine wash cold on gentle or wool cycle with wool detergent. Lay flat or air dry.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Made in China or Fiji using NZ-grown merino\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy Merino 365?\u003c\/h2\u003e\n\u003cp\u003eMerino 365 was born in New Zealand and built for the outdoors. 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It’s the kind of shirt you’ll forget you're wearing (until someone asks where you got it).\u003c\/p\u003e\n\u003cp\u003eThoughtful upgrades like inset thumbholes and stay-put cuffs make layering seamless. And of course, it’s made from our signature 100% merino wool — soft on skin, tough on odour, and naturally temperature-regulating so you can wear it in just about any weather.\u003c\/p\u003e\n\u003cp\u003eOne top. All seasons. Zero compromises. That’s \u003cem\u003eThe Standard\u003c\/em\u003e.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFabric \u0026amp; Care\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Merino Wool, 200gsm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Machine wash cold on wool\/delicate cycle with wool detergent. Lay flat or air dry.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Made in China or Fiji using New Zealand merino\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy Merino 365?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eBorn in NZ. Worn everywhere.\u003c\/strong\u003e\u003cbr\u003eAt Merino 365, we take the world’s finest merino wool and craft gear that works hard and wears easy — seven days a week, 365 days a year. No synthetic blends. No shortcuts. Just naturally high-performing clothing that feels better, lasts longer, and fits right into your lifestyle.\u003c\/p\u003e","brand":"Merino 365 NZ","offers":[{"title":"SM","offer_id":51276843811101,"sku":"24-MTLSMBL","price":99.99,"currency_code":"NZD","in_stock":false},{"title":"MD","offer_id":51276843843869,"sku":"24-MTLMDBL","price":99.99,"currency_code":"NZD","in_stock":false},{"title":"LG","offer_id":51276843876637,"sku":"24-MTLLGBL","price":99.99,"currency_code":"NZD","in_stock":false},{"title":"LG TALL","offer_id":51276843909405,"sku":"sku-46224944267452","price":99.99,"currency_code":"NZD","in_stock":false},{"title":"XL","offer_id":51276843942173,"sku":"24-MTLXLBL","price":99.99,"currency_code":"NZD","in_stock":true},{"title":"XXL","offer_id":51276843974941,"sku":"24-MTL2XBL","price":99.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0864\/1072\/3613\/files\/Merino365-230607LookBook2310631.jpg?v=1784839956"},{"product_id":"womens-racerback-tank-top-merino-blend-black","title":"Women's Racerback Tank Top - Merino Blend, Black","description":"\u003cp\u003eA new take on our bestselling Scoop Tank — redesigned with a sporty racerback silhouette for extra freedom of movement. 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Designed for women who move, our slim merino leggings combine form-fitting comfort with all the high-performance benefits of 100% merino wool. Crafted from lightweight 200gsm merino with a soft micron range of 17.9–18.4, they wick moisture, breathe naturally, and regulate your temperature whether you’re powering up a trail or curled up on the couch.\u003c\/p\u003e\n\u003cp\u003eThe no-side-seam construction, flatlocked panel seams, and newly developed soft comfort waistband eliminate bulk and chafing. A natural-rise waist and smooth stretch mean these leggings move with you effortlessly and stay in place without digging in.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% New Zealand merino wool – 200gsm\u003c\/li\u003e\n\u003cli\u003e\n\u003cimg\u003eMicron: 17.9–18.4 for incredible next-to-skin softness\u003c\/li\u003e\n\u003cli\u003eFlatlocked front and back seams for chafe-free comfort\u003c\/li\u003e\n\u003cli\u003eNo side seams for a sleek, smooth silhouette\u003c\/li\u003e\n\u003cli\u003eSoft elastic comfort waistband with natural rise\u003c\/li\u003e\n\u003cli\u003eOdour-resistant, breathable, and moisture-wicking\u003c\/li\u003e\n\u003cli\u003ePerfect as a base layer or worn solo — ideal for hiking, skiing, snowboarding, running, or lounging\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eFabric \u0026amp; Care\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% merino wool (200gsm)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMicron:\u003c\/strong\u003e 17.9–18.4\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Machine wash cold on gentle or wool cycle. 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No hand washing or dry cleaning needed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Made in Fiji or China using New Zealand merino\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eFit Info\u003c\/h2\u003e\n\u003cp\u003eMain image model is 5'9\" \/ 1725cm and wears a size Small.\u003c\/p\u003e","brand":"Merino 365 NZ","offers":[{"title":"XS","offer_id":51276845842717,"sku":"16-WPSXSPP","price":109.99,"currency_code":"NZD","in_stock":false},{"title":"S","offer_id":51276845875485,"sku":"16-WPSSMPP","price":109.99,"currency_code":"NZD","in_stock":true},{"title":"M","offer_id":51276845908253,"sku":"16-WPSMDPP","price":109.99,"currency_code":"NZD","in_stock":true},{"title":"L","offer_id":51276845941021,"sku":"16-WPSLGPP","price":109.99,"currency_code":"NZD","in_stock":true},{"title":"XL","offer_id":51276845973789,"sku":"16-WPSXLPP","price":109.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0864\/1072\/3613\/files\/LauraPine_4.jpg?v=1784839770"},{"product_id":"everyday-ankle-socks-90-merino","title":"Everyday Ankle Socks 90% Merino","description":"\u003cp\u003eFrom morning walks to weekend getaways, these ultra-lightweight 90% merino ankle socks are built for whatever the day throws at you. Thin, breathable, and naturally odour-resistant, they’re perfect for year-round wear in sneakers, Birks, or—dare we say—Crocs.\u003c\/p\u003e\n\u003cp\u003eMade with a premium blend of 90% merino wool, 8% nylon and 2% spandex, they regulate temperature, wick away moisture, and keep your feet comfy from sunrise to long after sunset. Reinforced terry cushioning in the toe and heel adds durability where it counts, while vent panels over the toe and at the ankle flex zone boost breathability when you're on the move. A smooth toe seam, elasticated arch support, and secure ankle cut mean they stay put without slipping or bunching — just throw them on and go.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eNote:\u003c\/em\u003e Due to the high merino content and reinforced terry construction, some pilling is natural — especially in darker colours like Black Sand. It won’t affect performance (or comfort), but it will show you’re wearing real wool. We call it character.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvailable in three easy-fit sizes:\u003cbr\u003e\u003c\/span\u003e \u003cspan\u003eSmall: US Men’s 4–7 \/ US Women’s 5.5–7\u003cbr\u003e\u003c\/span\u003e \u003cspan\u003eMedium: US Men’s 7–11 \/ US Women’s 7–10\u003cbr\u003e\u003c\/span\u003e \u003cspan\u003eLarge: US Men’s 9–12.5 \/ US Women’s 10–14\u003cbr\u003e\u003c\/span\u003e \u003cspan\u003eIf you're between sizes or prefer a snug fit, we recommend sizing down.\u003c\/span\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e90% merino wool \/ 8% nylon \/ 2% spandex\u003c\/li\u003e\n\u003cli\u003eLightweight feel with just enough cushioning\u003c\/li\u003e\n\u003cli\u003eReinforced terry loop toe and heel for extra durability\u003c\/li\u003e\n\u003cli\u003eTop-of-toe venting and ankle flex zone ventilation\u003c\/li\u003e\n\u003cli\u003eSmooth toe seam to reduce rubbing and irritation\u003c\/li\u003e\n\u003cli\u003eElasticated arch support for a snug, stay-put fit\u003c\/li\u003e\n\u003cli\u003eTemperature-regulating, breathable, and moisture-wicking\u003c\/li\u003e\n\u003cli\u003eOdour-resistant — naturally\u003c\/li\u003e\n\u003cli\u003eIdeal for travel, training, lounging, or everyday wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eFabric \u0026amp; Care\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e 90% merino wool, 8% nylon, 2% spandex\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Machine wash cold on gentle or wool cycle. Line dry or tumble dry low.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003ch3\u003eWill these socks pill?\u003c\/h3\u003e\n\u003cp\u003eThey might — especially in high-friction zones like the heel and toe, and particularly in darker colours like Black Sand. It's completely normal for high-merino-content socks and just part of how natural fibres wear in. The good news? It doesn’t affect performance or comfort. If anything, it just proves you're wearing the real deal.\u003c\/p\u003e","brand":"Merino 365 NZ","offers":[{"title":"Alpine Blue \/ SM","offer_id":51276846661917,"sku":"25-SOAKSMAB","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Alpine Blue \/ MD","offer_id":51276846694685,"sku":"25-SOAKMDAB","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Alpine Blue \/ LG","offer_id":51276846727453,"sku":"25-SOAKLGAB","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Black Sand \/ SM","offer_id":51276846760221,"sku":"25-SOAKSMBS","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Black Sand \/ MD","offer_id":51276846792989,"sku":"25-SOAKMDBS","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Black Sand \/ LG","offer_id":51276846825757,"sku":"25-SOAKLGBS","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Gray Marle \/ SM","offer_id":51276846563613,"sku":"25-SOAKSMGM","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Gray Marle \/ MD","offer_id":51276846596381,"sku":"25-SOAKMDGM","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Gray Marle \/ LG","offer_id":51276846629149,"sku":"25-SOAKLGGM","price":29.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0864\/1072\/3613\/files\/Blue-ankle-sock-on-birks.jpg?v=1784839699"},{"product_id":"womens-base-pant-100-merino-wool-black","title":"Women's Base Pant - 100% Merino Wool, Black","description":"\u003cp\u003eThese are not your average leggings. Designed for women who move, our slim merino leggings combine form-fitting comfort with all the high-performance benefits of 100% merino wool. Crafted from lightweight 200gsm merino with a soft micron range of 17.9–18.4, they wick moisture, breathe naturally, and regulate your temperature whether you’re powering up a trail or curled up on the couch.\u003c\/p\u003e\n\u003cp\u003eThe no-side-seam construction, flatlocked panel seams, and newly developed soft comfort waistband eliminate bulk and chafing. A natural-rise waist and smooth stretch mean these leggings move with you effortlessly and stay in place without digging in.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% New Zealand merino wool – 200gsm\u003c\/li\u003e\n\u003cli\u003e\n\u003cimg\u003eMicron: 17.9–18.4 for incredible next-to-skin softness\u003c\/li\u003e\n\u003cli\u003eFlatlocked front and back seams for chafe-free comfort\u003c\/li\u003e\n\u003cli\u003eNo side seams for a sleek, smooth silhouette\u003c\/li\u003e\n\u003cli\u003eSoft elastic comfort waistband with natural rise\u003c\/li\u003e\n\u003cli\u003eOdour-resistant, breathable, and moisture-wicking\u003c\/li\u003e\n\u003cli\u003ePerfect as a base layer or worn solo — ideal for hiking, skiing, snowboarding, running, or lounging\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eFabric \u0026amp; Care\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% merino wool (200gsm)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMicron:\u003c\/strong\u003e 17.9–18.4\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Machine wash cold on gentle or wool cycle. 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Inspired by our best-selling Women’s OG Long Sleeve, this version is refined for a more flattering, modern fit. It keeps everything you love - ultra-soft 100% New Zealand merino and all-season performance - with thoughtful updates like inset thumbholes and cuffs that stay in place.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% New Zealand Merino Wool – 200gsm\u003c\/li\u003e\n\u003cli\u003eInset thumbholes — there when you need them, subtle when you don’t\u003c\/li\u003e\n\u003cli\u003eModern, flattering fit — shaped without being restrictive\u003c\/li\u003e\n\u003cli\u003eCuffed sleeves designed to stay in place\u003c\/li\u003e\n\u003cli\u003eSoft, superfine merino — no itch or irritation\u003c\/li\u003e\n\u003cli\u003eBreathable, moisture-wicking, and naturally odour-resistant\u003c\/li\u003e\n\u003cli\u003eTemperature-regulating for year-round wear\u003c\/li\u003e\n\u003cli\u003eNaturally stretchy for comfort and ease of movement\u003c\/li\u003e\n\u003cli\u003eDesigned in New Zealand, made in China or Fiji\u003c\/li\u003e\n\u003cli\u003eMachine washable on wool cycle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eThis is the layer you’ll keep within reach. 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Using premium New Zealand merino, we create pieces that are comfortable, long-lasting, and designed to move with you through every season.\u003c\/p\u003e","brand":"Merino 365 NZ","offers":[{"title":"XS","offer_id":51276847284509,"sku":"25-WTLSXSPL","price":139.99,"currency_code":"NZD","in_stock":false},{"title":"SM","offer_id":51276847317277,"sku":"25-WTLSMPL","price":139.99,"currency_code":"NZD","in_stock":true},{"title":"MD","offer_id":51276847350045,"sku":"25-WTLMDPL","price":139.99,"currency_code":"NZD","in_stock":true},{"title":"LG","offer_id":51276847382813,"sku":"25-WTLLGPL","price":139.99,"currency_code":"NZD","in_stock":true},{"title":"XL","offer_id":51276847415581,"sku":"25-WTLXLPL","price":139.99,"currency_code":"NZD","in_stock":true},{"title":"2X","offer_id":52204635554077,"sku":"25-WTL2XPL","price":139.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0864\/1072\/3613\/files\/LauraStandardPlum_1.jpg?v=1784839626"},{"product_id":"mens-crew-short-sleeve-t-shirt-100-merino-wool-fern-green","title":"Men's Crew Short Sleeve T-shirt - 100% Merino Wool, Fern Green","description":"\u003cp\u003eThis is not your average merino tee. The Merino 365 Crew T-Shirt is made from ultra-soft 100% New Zealand merino wool and you’ll feel the difference the moment you put it on. Breathable, temperature-regulating, and naturally odour-resistant, it keeps you comfortable across seasons, climates, and everyday wear.\u003c\/p\u003e\n\u003cp\u003eDesigned to be worn on repeat, this tee works just as well on its own as it does layered. 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